Hardee's - French Maids, French Dip

A big part of my absence for the past 20 days or so has been Hardee's, their newest Thickburger® and a handful of gorgeous french maids.

The French Dip Thickburger was launched at the 2009 MLB All-Star Game here in St. Louis and is available at most if not all Hardee's restaurants. Thats's right the French Dip Thickburger. That's a Thickburger, with the full amount of Roast Beef you would get at say Arby's on top of it, with Swiss cheese, and side of Au Jus for dipping. Voila!:
"Meat as a condiment," is Hardee's M/O. And I had one of these Thickburgers. It's good. Not good for me, but good tasting. This isn't the ideal sandwhich for someone who sits at a computer all day. But when I was working as a roofer in college, this would have been perfect.

We helped make Hardee's vision of four models/actresses dressed in french maid uniforms, riding around the streets of St. Louis on Segways, flirting their way into the hearts of Meat loving Americans a reality. And now they're on the move. Next week the girls (the French Me Femmes; Sophie, Antoinette,Gabrielle, Isabelle are touring the region in a SUV that I designed. This is it:







You can see if they are coming to your area anytime soon by checking this calendar. The girls will be distributing coupons for FREE French Dip Thickburgers, as well as taking photos while "Frenching" guys across the country. If you don't think you'll get a chance to see the girls in person, click here to download a coupon for $1.00 OFF a French Dip Thickburger Combo.

Let me know what you think of the sandwich, the promotion or the unapologetic female exploitation.